K in Düsseldorf is the world’s leading trade fair for the plastics and rubber industry, where top companies showcase their full range of services. For the 2019 edition, we developed a two-storey stand for Sirplaste, a Portuguese company specialising in plastic packaging recycling.
The Challenge
The client requested a structure that would accommodate both an open and approachable exhibition space, as well as a reserved area for private meetings.
The Solution
The ground floor was dedicated to customer interaction and product display, while the upper floor functioned as a private lounge with a bar. The stand features a bold and dynamic visual identity, achieved through the use of diagonal lines.
The graphics were designed by designer Carita Rito. Project developed at Bleach Global.
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