2022 - Brand Design
The Project
CriaMente offers creative workshops that provide joyful, imaginative, and family-friendly experiences for children aged 8 months to 6 years.
The Challenge
The goal was to create a branding that captured the playful, educational, and vibrant spirit of the workshops, while remaining timeless and adaptable across different media.
The Solution
The resulting identity features dynamic, hand-written typography, full of color and fun. The playful design can be easily adapted to various formats, reflecting the energy and creativity of the CriaMente experience.
I immediately liked the first suggestions Mafalda presented. She understands the essence of a project effortlessly and is able to bring the client’s ideas to life. In addition, Mafalda is a very approachable and understanding person.
Catarina Cunha Martins
Founder & CEO of CriaMente